With so many non-football fans watching the Super Bowl, it was expected that the Swift Effect would be strong for the game.Sports Media Watch has an excellent and detailed breakdown of just how strong Swift impacted viewership for the big game.
Among the highlights from Sports Media Watch’s report:
• In women ages 18 to 24, this year’s Super Bowl viewership was up 24% from last year.
• In girls ages 12 to 17, this year’s Super Bowl viewership was up 11% from last year.
• Women and men ages 18 to 24 and girls ages 12 to 17 combined accounted for nearly two million more viewers for this year’s Super Bowl vs. last year’s.
Hopefully, Roger Goodell was thanking Swift when they had a conversation before Sunday’s game.
2. I don’t want to be a prisoner of the moment, but I’m not sure I’ve ever seen a dumber quote in sports history than Niners safetyTashaun Gipson saying Patrick Mahomes is“just a regular quarterback.”
3.Travis Kelce addressed his sideline blowup at Andy Reid on his New Heights podcast while Jason Kelce pulled no punches in scolding Travis.
4. Apple+ will premiere its 10-part documentary on the Patriots this Friday. Based on this quote from Tom Brady, this may be the rare sports documentary these days where we actually learn something new.
5.We told you yesterday that Pat McAfee called out Bill Simmons on his Tuesday show. It appears that Simmons went for a more low-key comeback on his latest podcast.
I’m still not sure what started this, and who knows whether it will continue, but this is quite the heavyweight battle when it comes to the sports media world.
6. Here are the most recent SI Media With Jimmy Traina podcasts that you should catch up on in case you missed any of them.
• Jim Nantz
• Bryan Curtis
• Kyle Brandt
• Kevin Burkhardt and Greg Olsen
You can listen to the podcast below or download it on Apple, Spotify and Google.
The poll of 1,523 shows that overall, Swift's presence at the Super Bowl is influencing 21% to watch the game, with a staggering 41% in the critical 18-34 age demo being influenced by her attendance.
The Swift effect has swelled the sport's TV audience, especially among young women, reportedly boosting the brand value of the NFL and the Chiefs by $331m (£260m). Sales of Kelce's Chiefs replica jersey exploded, seeing a 400% spike after she first attended one of his games.
Blake Lively Reveals Super Bowl Trip With BFF Taylor Swift Was Her '1st Time Ever' Leaving 4 Kids. Blake Lively had a lot of firsts during her Super Bowl LVIII girls' trip with Taylor Swift, including a brief reprieve from her four kids.
Super Bowl LVIII is the most-watched program ever, averaging 123.4 million viewers across all platforms, up +7% versus last year's Super Bowl which was the previous record (115.1 million).
Swift's foremost contribution to the NFL is a powerful yet underserved demographic: the teenage girl. After her box seat appearance, the NFL saw a 53% increase in viewership of girls between the ages of 12 and 17, bringing female viewership to an all-time high.
Swift has generated an equivalent brand value of $331.5 million for the Kansas City Chiefs and the NFL, Apex Marketing Group tells Front Office Sports. That number, calculated Jan. 22, comes from print, digital, radio, TV, highlights, and social media mentioning Swift going back to her first game on Sept.
The actor, who was photographed cheering alongside close friend Taylor Swift, said the game was the first time she had been away from her four children. Blake Lively's recent trip to the Super Bowl marked the mom of four's first outing away from her children.
1. Whitney Houston (1991) It is hard to get everyone to agree on one thing, but most people agree this is without question the greatest Super Bowl national anthem performance of all time.
She also owns numerous pricey properties across the U.S. Both Bloomberg and Forbes pin her net worth at an estimated $1.1 billion on the low end, based on analyses of her fortune. Swift first achieved billionaire status in October when she released a re-recording of her nine-year-old album "1989," Bloomberg reported.
Swift, 34, wore a black Dion Lee crochet corset, $695 crystal-slit jeans from AREA, boots with a red-and-gold 87 emblazoned on them, and she capped her look off with a Wear by Erin Andrews bomber jacket with the Chiefs logo and 60 on the back for the year the team was created.
Of the 30 most-watched telecasts, 27 are Super Bowls. The Apollo 11 moon landing is generally considered to have been the most watched event in American television history, having garnered an estimated viewership of between 125 and 150 million viewers.
"CBS Sports' coverage of SUPER BOWL LVIII, which featured the Kansas City Chiefs' 25-22 overtime victory over the San Francisco 49ers, delivered the most-watched telecast in history with a Total Audience Delivery of 123.4 million average viewers across all platforms, including the CBS Television Network, Paramount+, ...
While Swift has never performed the Super Bowl halftime show, she's been offered the gig, according to reports. In 2022, TMZ reported that Swift declined the offer to focus on re-recording her first six albums (she's released four of the six so far).
Taylor Swift's Super Bowl 2024 Outfit Included a Chic Corset Top: Shop the Look Here. The singer took to the stands with her friends in an all-black shimmering outfit that included Dion Lee's crocheted corset top.
Q: What is Travis Kelce's net worth? A: As of 2024, Travis Kelce's estimated net worth is around $30 million. His wealth primarily comes from his football career and related endorsem*nts.
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